Monday, June 18, 2007

Technology Corner #2


Today I'll be addressing a subject I get a lot of questions about, the likes of which I'm tired of answering individually.

High Definition - Why is it Important to Spend Your Money on It?

There are many things America does better than other countries: cars, electronics, healthcare, everything. But there are a few things that America does much better than other countries: television, action movies, and commercial radio. Throughout the history of their existence these three forms of American entertainment were a glorious privilege to enjoy, but within the past twenty years the falling costs of consumer electronics made it possible for just about anyone with a ratty knit-cap and a week’s-worth of food stamps to buy a television or radio and enjoy the cherished media past-times of the wealthy. Fortunately some of the most educated and maladjusted of this country – engineers – have been hard at work coming up with ways to make the media we already love even better and – more importantly – costlier. Enter High Definition.
High Definition (abbreviated HD) is a term that describes a variety of things. Most commonly known is its application to television (HDTV), but DVD’s and radio both have HD improvements available for those with discerning tastes and American Dollars. I won’t bore you with precise technical details, as their relevance to this particular article is limited, but suffice it to say that by adding High Definition to any given form of media its overall quality is vastly improved. Sounds get louder, visuals get more vivid, and those with the assets to invest in the equipment necessary to enjoy these improvements are rewarded for their contributions to the economy and for their successes in the Game of Capitalism.
High Definition Radio is probably the least-known of all the high definition options available to rich consumers. Basically, HD Radio is like the radio that poor people listen to, except its audio fidelity is much higher and you won’t accidentally stumble on any troublesome Spanish-only stations because they don’t exist on HD Radios, and I think we all know why. HD Radio broadcasts are all-digital, and require special HD Radio capable equipment in order to be enjoyed. Personally I’ve never taken the time to listen to HD radio, because I am a purist and will only enjoy music if it’s coming from something that was pressed on 180 gram vinyl, but I’m sure for radio-enthusiasts the Higher Definition is the only way to really enjoy the sounds of the (expensive) airwaves.
DVD’s have also received HD upgrades, but at the moment there is a bit of a catch to the whole affair: two different kinds of High Definition DVD media have emerged: Sony’s Blu-Ray format, and Toshiba’s HD-DVD. Both offer better picture quality and greater capacity for data storage than traditional DVD’s, and both require more expensive equipment in order to be utilized. As to which is better, well, that remains to be seen. Sony, in a valiant attempt to lock the unwashed out of the luxury of HD, decided to include Blu-Ray in their most recent and admirably-priced videogame console, the PS3. However, due to Sony’s decade of dominance in the videogame console market there is a large amount of brand loyalty to be found among the lower-income gamers of this country, a fact that’s soiled the perception that both the educated and the wealthy have of Sony. It’s for this reason that I support HD-DVD, with the added benefit that America’s Best Company also backs this format, ensuring that no ill will come from its adoption.
Finally, there’s High Definition Television. HDTV is, without a doubt, the most important thing to happen to the entertainment industry since movies started to talk. HDTV is like regular TV, but better in every imaginable way. HD replaces the antiquated and mathematically uncomfortable 4:3 aspect ratio of standard definition (SD) television with God’s Intended Widescreen (aspect ratio 16:9) and ups the resolution of the image viewers see by a significant amount.
You might be uncertain as to whether or not the improvements offered by High Definition justify the costs one has to pay in order to enjoy them. Here’s a hint: stop wondering, start buying. If you can’t afford the luxury of enjoying The Shield in glorious 1080p then I don’t want you taking up bandwidth that could be better used by somebody of Means by reading this blog.

4 comments:

Anonymous said...

HD Radio is a farce and consumers are not interested:

“HD Radio on the Offense”

“But after an investigation of HD Radio units, the stations playing HD, and the company that owns the technology; and some interviews with the wonks in DC, it looks like HD Radio is a high-level corporate scam, a huge carny shill.”

http://www.eastbayexpress.com/2007-03-07/music/hd-radio-on-the-offense

“4/4/07 - FCC: Market to Decide Fate of HD Radio”

http://www.diymedia.net/archive/0407.htm

“Sirius, XM, and HD: Consumer interest reality check”

“While interest in satellite radio is diminishing, interest in HD shows no signs of a pulse.”

http://www.hear2.com/2007/02/sirius_xm_and_h.html

“U.S. automakers not jumping into HD Radio”

http://www.reuters.com/article/ousiv/idUSN2632750220070427?pageNumber=1

“Bridge Ratings: Sweat the cell phone and don’t count on HD”

“In other words, Bridge says interest in HD radio is decreasing even as your station works hard to increase awareness. What can I possibly add to this honest and bleak picture that I haven’t said before? My well-intended warnings about HD’s “premature death” seem to be rearing their ugly heads almost two years later.”

http://www.hear2.com/2007/04/bridge_ratings_.html

“But is ‘availability’ of HD radios the problem?”

“And one broadcaster reported to me that he asked an iBiquity rep how many HD radios had actually been sold as of the most recent accounting. And this was his answer: 150,000.”

http://www.hear2.com/2007/04/but_is_availabi.html

Muffin MacGuffin said...

I am glad that this blog is constantly inundated by spam comments. It further demonstrates the emptiness and banality of your posts.

Guiles Gonoughan said...

iboccrock:

The notion that providing high-fidelity English-audio to people with bank accounts that are exponentially larger than your IQ is somehow a corporate scam is laughable at best. Instead of sitting in front of a computer waiting to pounce on blog articles written about HD Radio minutes after they're posted why don't you just go lie down in the middle of the nearest thoroughfare?

As for you Mr. MacGuffin, it seems surprising that someone of your ethnicity would find an article about high incomes and the entertainment industry to be banal as opposed to hitting close to home.

-GG

Unknown said...

I am disturbed by this enthusiasm for high defin-whats-it. What happened to the good old days watching I Love Lucy on the tube, when it was actually made out of tubes?

I was surprised and perturbed when I accidentally knocked over my "newer" TV while trying to reach a biscuit I had dropped behind it. TUBELESS.

I wish I could watch my current favorite programs 24 and 60 minutes on tubes. It would be more natural.